Google is unarguably the most used search engine that allows us to search just about anything on the internet. Among many valuable features of Google is Google Shopping, previously called Google Products or Google Products Search. Google Shopping basically enables consumers to search for their desired products across several websites and vendors. By scraping shopping data, users can instantly compare product details, such as price, availability, reviews, rating, and more. While Google Shopping is a great feature for consumers, businesses can also benefit from product data. For example, businesses can scrape Google Shopping data using a SERP API or Google Shopping API to monitor competitors’ prices.
In this article, we’ll discuss the importance of scraping Google Shopping results. We’ll also show you the best shopping API.
Table of Contents
Why Is It Important To Scrape Google Shopping Data?
Any business in any industry, be it garment or tech, can benefit from scraping Google Shopping data:
Price Comparison And Monitoring
Google Shopping results are the perfect way to monitor the prices of competitors’ products and compare product prices. This way, consumers can find a good product deal, whereas businesses can use those data to create an effective pricing strategy. All in all, shopping results are a great source of data for price comparison tools.
Pricing Automation
When you use a reliable shopping API like Zenserp, you can get normalized data which can be used for price automation tools.
Market Research
Shopping results data can be helpful for market research. For example, you can identify what products are available in the market and then analyze them to create your product marketing strategy. Additionally, you can use this data to identify who your competitors are. Google Shopping data is also helpful for trend analysis.
Product Research
Scraping Google Shopping results can also help with product research. For example, consumers can keep an eye on product availability by scraping the product data of their target merchant regularly. Additionally, using a reliable shopping API, businesses can track product listings, sales data, and other product data from different online stores and analyze how different products and categories are performing. Companies can determine what products are available in the market and use this data to develop their own products.
Is Scraping Google Shopping Results Legal?
So, if web scraping is done ethically (scraping public data), it is perfectly legal. However, it still depends on various factors, such as the website’s terms of service and the laws and regulations of the country. That said, there are some types of data that you shouldn’t be scraped. For example, scraping personal data is illegal in most cases. Similarly, you should avoid scraping intellectual property. That’s why it’s crucial to use a reliable SERP API that follows the rules of ethical web scraping.
If you want to learn more about legal web scraping, check out this article.
Which Google Shopping API Should You Use?
While it’s possible to scrape shopping data manually, it takes a lot of time and can generate inaccurate results. That’s why many businesses and individuals prefer a Google Shopping API or content API for shopping. A Google Shopping results API enables users to scrape shopping data, such as shopping search result pages and product information, quickly and easily.
If you’re looking for a powerful and easy-to-use Google Shopping API, Zenserp is definitely the right choice. Zenserp offers a wide range of REST APIs, including Google Search API, image search API, new API, shopping API, maps search API, and more.
With Zenserp Shopping API, you can instantly scrape shopping search result pages and product details. Additionally, the API also allows you to scrape a list of product offers, and it supports all programming languages, including PHP, JS, C#, and more. Millions of users worldwide use Zenserp for pricing automation, price comparison, trend analysis, and more.
Zenserp Shopping API also offers plenty of filters and settings options:
Geotargeted Searches
Zenserp API allows you to geotarget your search by adding a location. You can even add coordinates (latitude and longitude) to your request.
Language-Specific Results With Zenserp Google Shopping API
With Zenserp Shopping API, you can also specify a language parameter. This way, you can filter all results for a specific or several languages.
Product Details
When you request a shopping search with Zenserp Google Shopping API, it returns product ids for most listed offerings. You can then use the individual product ID to retrieve specific product details by submitting an extra request.
Pagination
With Zenserp, one search result page can contain up to 100 results. The pagination feature allows you to specify the number of results per page.
How To Scrape Product Data With Zenserp Google Shopping API?
Zenserp Shopping API is super easy-to-use. Below is the Python example code snippet to get all shopping results for the search query ‘iPhone 12’:
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import requests headers = { "apikey": "YOUR-APIKEY"} params = ( ("q","Iphone 12"), ("tbm","shop"), ); response = requests.get('https://app.zenserp.com/api/v2/search', headers=headers, params=params); print(response.text) |
And here is the PHP code:
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$ch = curl_init(); curl_setopt($ch, CURLOPT_RETURNTRANSFER, true); curl_setopt($ch, CURLOPT_HEADER, false); $data = [ "q" => "Iphone 12", "tbm" => "shop", ]; curl_setopt($ch, CURLOPT_URL, "https://app.zenserp.com/api/v2/search?" . http_build_query($data)); curl_setopt($ch, CURLOPT_HTTPHEADER, array( "Content-Type: application/json", "apikey: YOUR-APIKEY", )); $response = curl_exec($ch); curl_close($ch); $json = json_decode($response); var_dump($json); |
Here are the example responses in JSON format:
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{ "query": { "q": "Iphone 12", "tbm": "shop", "token": "03AEkXODAkuF1Q_O9Z2YUll7ee7q4kifhLtmn8uQNJVDaha7AXQ-4wv_Aq6W_ZJa0dsI3w5AQ5w5DQdDf69TJgDRxpy70PZHDbLR2ZM3wKTXtP2iqTVGw8Cv9fFNnlmpCb5fEFyaVQfbHUZqSzxennL8QVSeOl69NDndwnyU0p2BnHboTMRU2mNePeUw65xHUetHP0DciIBliefoMkGxFpCAT0HzZOc0goixqWgf8gqd7DBZRy2Dc1pUI3EJ68syAw5MzYnsBWJR6gwmf1Ek30S77a2RbOem5bqc-7TkOc2_cmFNJ45-ahjXu_zFB72yGBQOj3hsDDwjOXCpH1tblUXk1fSatJTq_ziAiidpDTyOx7g6IJVXqOwt81mKoxIlZ3UQR-obGJn2NGIbm0FHMfRJIraZVoBkHqNIquySbI49YVnKOS_jJjUjIFGOkd_xTPCxZWmwz-MLmDVpeftOt3pizn674WozIWR5mpKDcqlMu91I4TA3Ll9F6tDCwLJeWW0n2iaNP11i0K", "url": "https://www.google.com/search?q=Iphone+12&oq=Iphone+12&tbm=shop&hl=en&gl=us&sourceid=chrome&ie=UTF-8" }, "related_searches": [], "shopping_results": [ { "title": "", "link": "/url?url=https://www.walmart.com/ip/Apple-iPhone-12-64GB-128GB-256GB-All-Colors-Factory-Unlocked-Cell-Phones-Good-Condition/564022170%3Fwmlspartner%3Dwlpa%26selectedSellerId%3D101002854&rct=j&q=&esrc=s&sa=U&ved=0ahUKEwi08cOPy7r7AhW3IrkGHbHqBF8QguUECIUR&usg=AOvVaw01j1fFON7_jcK13bSfeNNI", "price": "$358.75", "source": ".aULzUe{letter-spacing:0.2px;position:relative;overflow:hidden;text-overflow:ellipsis;white-space:nowrap;font-size:14px;color:#1967d2;line-height:22px;font-family:Roboto,Arial,Sans-Serif}.aULzUe::after{content:\"\";height:48px;left:0;position:absolute;top:calc(50% - 24px);width:100%}Walmart - CertifiedCells", "stars": 4.6, "product_id": "581773492088897394", "price_parsed": { "currency": "USD", "value": 358.75 } }, { "title": "", "link": "/url?url=https://www.apple.com/us/shop/go/product/MJNF3%3Fcppart%3DTMOBILE_IPHONE12%26purchaseOption%3Dipi%26cid%3Daos-us-seo-pla&rct=j&q=&esrc=s&sa=U&ved=0ahUKEwi08cOPy7r7AhW3IrkGHbHqBF8QguUECKkR&usg=AOvVaw2bVd0I9wAtyszUIgh-w_xk", "price": "$0.00", "source": "Apple", "stars": 4.6, "product_id": "11928063625869837523", "price_parsed": { "currency": "USD", "value": 0 } }, { "title": "", "link": "/url?url=https://www.backmarket.com/en-us/p/iphone-12-64-gb-black-unlocked/233eb774-20da-4381-8392-04d3e945b9da%3Fshopping%3Dgmc%26srsltid%3DAYJSbAdqOu8yNByAgiNHhvPSq1oNFf0lNl5vTkkjYyFInODAKrVq3ws4sRE&rct=j&q=&esrc=s&sa=U&ved=0ahUKEwi08cOPy7r7AhW3IrkGHbHqBF8QguUECL4R&usg=AOvVaw0uF2zesQrWVgQHPl8PccHR", "price": "$375.36", "source": "Back Market", "stars": 4.5, "product_id": "10744812773478585684", "price_parsed": { "currency": "USD", "value": 375.36 } }, |
Is Zenserp Google Shopping API Free?
The Zenserp API comes with a free plan that gives you 50 requests per month. The API also offers several other pricing plans with additional features:
- Small: Allows 5,000 searches and supports all SERP types.
- Medium: Allows 20,000 searches and supports all SERP types. It also comes with other useful features, such as batch endpoint, bulk index checker, and more.
- Large: Allows 50,000 searches, supports all SERP types, and comes with additional features, such as bulk index checker, batch endpoint, keyword search volume, keyword CPC and more.
- Very Large: This package is designed for large SERP projects. It offers 120,000 searches and supports all SERP types. It also offers several other useful features, such as batch endpoint, bulk index checker, keyword CPC, keyword search volume, personal support, custom queue, and more.
The Zenserp API also offers other high-volume plans that users can buy according to their requirements.
Frequently Asked Questions (FAQs)
How can I scrape Google Shopping results?
The best way to scrape Google Shopping data is to use a reliable shopping API like Zenserp. With Zenserp, users can quickly scrape shopping search result pages and product information.
What is a Google Shopping results API?
A Google Shopping results API enables users to scrape shopping search result pages and product information. This data is helpful for market research, product research, price comparison, trend analysis, and more.
Can I scrape Google Shopping results for free?
You can use Zenserp’s free plan to scrape Google Shopping results for free. The Zenserp API also offers several other pricing plans for different use cases.
Ready to scrape Google shopping search result pages accurately? Try Zenserp Shopping API today!