How Geolocation Data Helps Businesses Personalise Without Cookies
February 5, 2026
Cookies are disappearing, privacy rules are tightening, and yet customers still expect a personal touch. We all know that feeling when a website greets you in the wrong language or shows prices in another currency it breaks the moment.So how can brands stay relevant without following users around the web?Geolocation data offers a simple, privacy-friendly answer. It helps companies tailor content…